Winners announced for 2017 GreenLight Business Model Competition
EAST LANSING, Mich. — The GreenLight Business Model Competition, created by Spartan Innovations and MSU Federal Credit Union (MSUFCU), announced winners and awarded $100,000 in cash prizes for its 2017 competition on March 29, 2017.
Created in 2013, the competition offers participants an opportunity to pitch business plans to a panel of judges, network with some of Michigan’s top talent in angel and venture capital investment, and encourage small business and startup ventures. In the competition’s five years, MSUFCU has been a co-creator, sponsor, and representative on the judging panel.
“It’s inspiring to see the entrepreneurs’ commitment, passion, and knowledge, showcased in their business plans and pitches,” said April Clobes, MSUFCU’s President and CEO. “Entrepreneurs create jobs and positively contribute to making our community, our region, and our state a more vibrant place to live and work. As an organization that believes in investing in the communities we serve, we are proud to help support local entrepreneurship.”
Winners of the 2017 competition include: MySwimPro for the MEDC Sponsored Grand Prize of $40,000; VADE Nutrition for the MSUFCU Sponsored Section Prize of $25,000; Switched Source for the Third Prize of $10,000; MTBIsense for the Fourth Prize of $7,500; Pretch for the Fifth Prize of $5,000; Parabricks for the Sixth Prize of $2,500; Kulisha for the Undergrad First Place prize of $6,500; CarryCott for the Undergrad Second Place prize of $2, 500; and Stir It Up for the Undergrad Third Place prize of $1,000.
MSU Federal Credit Union, the world’s largest university-based credit union, offers a full range of personal — and business-related — financial services to Michigan State University and Oakland University faculty, staff, students, alumni, and their families worldwide, in addition to a variety of select employee groups. Founded in 1937 by MSU professors, MSUFCU has 17 branches, nearly 235,000 members, more than $3.5 billion in assets, and over 750 employees. In 2016, MSUFCU was recognized as the #1 Top Workplace in the large employer category by the Detroit Free Press, as well as one of Fortune’s 50 Best Workplaces for New College Grads. Also in 2016, MSUFCU was selected as one of West Michigan’s 101 Best and Brightest Companies to Work For, receiving the Michigan Business Professional Association’s top honor of Elite Overall – Best of the Best award. MSUFCU has a national reputation for excellence, and was recognized in 2016 as fifth in the nation for its financial education program by the National Youth Involvement Board. In 2017, the Credit Union was named Outstanding Credit Union of the Year by the Michigan Credit Union League.
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