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Amazon Prime Day Promotion

 
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Published: Aug 17, 2017

MSUFCU Encourages Members to Make Financially Savvy Decisions After Running Successful Promotion for Amazon Prime Day

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EAST LANSING, Mich. – EAST LANSING, Mich. — MSU Federal Credit Union (MSUFCU) provided members with an exciting chance to win $500 for using their MSUFCU Visa Debit or Credit Cards on Amazon Prime Day (July 11, 2017). The Credit Union’s promotion encouraged card-holding members to learn about and responsibly use their debit and credit cards while offering a fun and engaging promotion.

 

Comparing Amazon’s 2016 Prime Day to its 2017 Prime Day, MSUFCU members’ purchases on Amazon with MSUFCU cards increased 59% for debit cards and 47% for credit cards, surpassing the promotion’s goals in both categories.

 

Current rates on MSUFCU’s Visa Credit Cards are as low as 8.9% APR, significantly lower than the national average. In addition to low rates, the cards have multiple benefits, including no annual fees, no application fees, no balance transfer fees, 1% cash back on all purchases, $0 fraud liability, and chip card technology for enhanced security. Through encouraging the use of MSUFCU cards with their included benefits, the Credit Union is helping members make financially-savvy purchases.

 

“We are committed to providing financial education to all of our members and helping each member manage his or her finances responsibly,” said Deidre Davis, MSUFCU’s Chief Marketing Officer. “We know that our members use Amazon to make purchases and feel it is in the best interest of our members to encourage the use of our cards, due to the low APRs on credit cards and the financial education we provide at no cost to our members.”

 

MSUFCU has a national reputation for excellence and has received several top industry and workplace awards. In 2016, the Credit Union was named the #1 Top Workplace in the large employer category by the Detroit Free Press and one of Fortune magazine’s 50 Best Workplaces for New College Grads as well as ranked fifth in the nation for its financial education program by the National Youth Involvement Board. MSUFCU also was named one of West Michigan’s 101 Best and Brightest companies to Work For, receiving the Michigan Business Professional Association’s top Elite Overall – Best of the Best award. This year, MSUFCU was named Outstanding Credit Union of the Year by the Michigan Credit Union League. Founded in 1937 by MSU faculty and staff, MSUFCU has 17 branches, over 238,000 members, and nearly 800 employees.

 

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