MSUFCU Partners with Grand Rapids Drive for Jersey Night
EAST LANSING, Mich. — Excitement was in the air as the Grand Rapids Drive basketball team took to the court to face the Delaware Blue Coats on March 20; and it was Jersey Night. As a sponsor of Jersey Night, MSU Federal Credit Union (MSUFCU) offered a 50/50 raffle and players’ jerseys auction during the game. Each of the 11 players had a jersey up for bidding as did the mascot, Buckets. The Credit Union selected Kids’ Food Basket to receive the $939 in proceeds raised from the raffle tickets and jerseys auction. Around 1800 people attended the game.
“We are pleased to continue partnering with Grand Rapids Drive and supporting this great event,” said Deidre Davis, MSUFCU’s Chief Marketing Officer. “After opening our Monroe Center Branch in Grand Rapids in late 2017, we began to build community connections with various nonprofits, including Kids’ Food Basket, who became one of our 2018 Charity Partners. When the opportunity arose to support Kids’ Food Basket by partnering with Grand Rapids Drive, we quickly agreed.”
This is the second jersey night MSUFCU has sponsored for Grand Rapids Drive, a NBA-G League affiliate of the Detroit Pistons. The $5,000 event donation supported a business partner, provided an opportunity to spread the word about the Credit Union’s presence in Grand Rapids, and allowed MSUFCU to support a local charity. Kids’ Food Basket provides meals to nearly 8,000 west Michigan kids each weekday through its Snack Supper program.
MSUFCU has a national reputation for excellence and has received several top industry and workplace awards. For the sixth year in a row, MSUFCU was named as a Top Workplace in the large employer category by the Detroit Free Press. In 2018, it was again recognized as one of CU Journal’s Best Credit Unions to Work For, a Michigan Best and Brightest in Wellness award winner, National Best and Brightest in Wellness award winner, and is certified as a Great Place to Work®. In 2017, MSUFCU was recognized as a Best Workplace for Women by Fortune Magazine, and an Outstanding Credit Union of the Year by the Michigan Credit Union League. The credit union has also been nationally recognized for its financial education initiatives, ranking first in Michigan and second in the nation for the 2017 Alphonse Desjardins Adult Financial Education award by the Credit Union National Association. Founded in 1937, MSUFCU has 18 branches, more than 270,000 members, $4.2 billion in assets, and nearly 900 employees.